Digital Transformation for Iconic Perfume Brands
Fashion & Luxury
Elevating elegance: Seamless website migration and luxury branding for Dubai’s fragrance leaders.
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Project Details
Domain: Fashion & Luxury
Year: 2019
Client Base: Dubai, United Arab Emirates
Services: Graphic Design & Website Development
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2220 Plymouth Rd #302
Hopkins, Minnesota(MN), 55305
Hopkins, Minnesota(MN), 55305
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Call us: (234) 109-6666
dexines.team@gmail.com
dexines.team@gmail.com
Working Time
Mon - Sat: 8.00am - 18.00pm
Holiday : Closed
Holiday : Closed
The Story
In the world of luxury perfumes, every detail matters—online and off. We partnered with two renowned sister brands in Dubai to reimagine their digital presence, crafting a sophisticated, user-friendly experience that reflects the beauty and artistry of their products.
The Challenges
Luxury brands require digital experiences that exude quality, refinement, and ease. For this project, we addressed:
- The need for a digital presence as refined as the brands themselves
- Communicating luxury and story through web content and visuals
- Migrating complex websites to a new, more flexible platform
- Ensuring effortless management for the client’s marketing team
What Did Dexines Do
Our approach blended creativity, technology, and deep industry understanding:
Website Upgrade:
We began by completely upgrading both brands’ websites, prioritizing refined aesthetics, rich storytelling, and an engaging user experience to captivate discerning customers.
WordPress Versatility:
Using WordPress, we migrated their sites seamlessly, modernizing the backend while giving the client full control for easy updates and content management.
Graphics Overhaul:
We elevated every visual touchpoint, designing new promotional materials and imagery that aligned perfectly with the brands’ luxury appeal.
Content Development:
Our team crafted compelling, story-driven content to share the brands’ heritage, values, and product artistry with visitors from around the globe.
Key Results/Outcomes
The transformation delivered real, lasting impact:
A visually stunning digital experience that mirrors luxury offline
Effortless website management for ongoing marketing agility
Enhanced brand perception and engagement among high-end customers
Consistent, impactful visuals across all promotional channels
Customer Reviews of the Project
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“Dexines TEAM captured our brand’s essence perfectly. The new websites and graphics have set a new standard for our online image and made our lives easier.”
Project Manager
Fashion & Luxury
