Digital Rebrand and Promotional Website Launch
Online Financial Services
Modernizing Egypt’s personal finance app with bold branding and web presence.
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Project Details
Domain: Online Financial Services
Year: 2018
Client Base: Egypt
Services: Corporate Identity, Website & Graphic Design
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Address Business
2220 Plymouth Rd #302
Hopkins, Minnesota(MN), 55305
Hopkins, Minnesota(MN), 55305
Contact With Us
Call us: (234) 109-6666
dexines.team@gmail.com
dexines.team@gmail.com
Working Time
Mon - Sat: 8.00am - 18.00pm
Holiday : Closed
Holiday : Closed
The Story
A standout name in Egypt’s personal finance space, this client specialized in delivering exclusive discounts and promotions through their mobile app. Recognizing the shifting digital landscape, they turned to Dexines for a fresh identity and the digital tools to reach a wider, modern audience.
The Challenges
Staying ahead in digital finance means constant evolution. For this project, our team tackled:
- Outdated app visuals and user interface impacting engagement
- Lack of a dedicated, conversion-focused website to promote the app and offers
- Need for a contemporary, cohesive brand identity and logo
- Ensuring consistency across all touchpoints (app, web, social, promotions)
What Did Dexines Do
Our targeted solutions elevated the client’s digital footprint across all channels:
Visual Overhaul:
We redesigned the app’s interface with fresh graphics, streamlined navigation, and a look-and-feel that inspires trust and excitement in users.
Dedicated Website Creation:
To support user acquisition and engagement, we built a modern, responsive website tailored to highlight the app’s benefits and simplify downloads.
Brand Identity Re-calibration:
We developed a new logo and color palette, bringing a harmonious, professional identity to every customer interaction.
Unified Digital Experience:
All visual elements—from the app to the website and marketing graphics—were aligned to ensure a seamless and memorable brand presence everywhere.
Key Results/Outcomes
Our partnership delivered meaningful improvements:
Stronger brand recognition and trust among app users
Increased app downloads and user engagement through the new website
Consistent, modern look across all digital channels
Simplified path for future marketing and feature updates
Customer Reviews of the Project
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“Dexines completely transformed how our app and brand are perceived. Their creativity and attention to detail gave us a unified, professional presence that users love.”
Owner
Financial Services
